Business @ the speed of thought
By, Gates, Bill
Publisher: Warner Books
Class No.: 658.15 GAT
Accession No.: 001954
Year: 1999
Pages: 470 p.
Speed of More business is accelerating at an ever-increasing rate, and to survive, it must develop an infrastructure--a digital nervous system--that allows for the unfettered movement of information inside a company. Gates writes that The most meaningful way to differentiate your company from your competition ... is to do an outstanding job with information. How you gather, manage, and use information will determine whether you win or lose.
The book is peppered with examples of companies that have already successfully engineered information networks to manage inventory, sales, and customer relationships better. The examples run from Coca-Cola's ability to download sales data from vending machines to Microsoft's own internal practices, such as its reliance on e-mail for company-wide communication and the conversion of most paper processes to digital ones (an assertion that seems somewhat at odds with the now-infamous by hand on sheets of paper method of tracking profits that was revealed during Microsoft's antitrust trial).